In today’s digital age, you’re probably thinking “Why do I need a business card?” Nearly everything we do in business and communication is done digitally. However, that doesn’t mean a business card doesn’t still hold strong to the test of time.
So why are business cards still important?
1. They are an introduction to your brand
Sure, you can email potential leads from your smart phone or send a quick test message to a contact so they can store your contact information. But what does that do for your brand? A business card is your first introduction to your brand. It not only has all your contact information, but it is a sneak peek into your company. It reveals the aesthetic of your organization and possibly even your motto.
2. They are fast and professional
Business cards are also fast. Have you ever randomly met someone that turned into a potential client or sales lead? Maybe it was at a networking event or at the airport. Regardless of where it was at, handing them a business card is much less aggressive and professional than asking them for their number or fidgeting to get your phone out.
3. They make you stand out
Speaking of handing them out faster than typing in all the details in your phone….
A business card helps diversify you and your company (yep it kind of circles back to the branding). A number and email address can get lost in a sea of cell phone contacts, but a business card can stand out. A lot can go into making your business card completely unique to you and your company. We’re talking colors, textures, paper weight, shapes.
Ready to diversify your brand and stand out? Contact us today and learn how we can help build your reputable brand, starting with the business card.